Marketing, A.A.S.

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Freshman Year

Fall Semester (15 credits)

BADM 1000 - Intro to Business (3CR)
COM1 0000 - Written Communication (3CR)(6CR for AA)
or
COM2 0000 - Oral Communication (3CR)
MATH 1000 - Problem Solving (MATH) (3CR)
or
BADM 1005 - Business Mathematics I (MATH) (3CR)
MKT 1485 - Marketing Seminar (3CR)
MKT 2100 - Principles of Marketing (3CR)

Spring Semester (15 Credits)

FA 0000 - Fine Arts (3CR)
or
HU 0000 - Humanities (3CR)
or
SSC 0000 - Social Science (3CR)
MKT 2000 - Introduction to Digital Marketing (3CR)
MKT 2200 - Consumer Behavior (3CR)
PEL 0000 - Program Electives (6CR)
All 12 program electives (PEL) should be selected from the concentration of the student choice below.

Sophomore Year

Fall Semester (16 Credits)

CMAP 1200 - Computer Information Systems (3CR)
CNST 0000 - US and Wyoming Constitutions (3CR)
HW 0000 - Health and Wellness (1CR)
MKT 1300 - Integrated Marketing Communication (3CR)
MKT 2005 - Digital Marketing II (3CR)
PEL 0000 - Program Electives (3CR)
All 12 program electives (PEL) should be selected from the concentration of the student choice below.

Spring Semester (16 Credits)

BADM 1025 - Small Business Finance (3CR)
GEL 0000 - General Education Electives (4CR)
IMGT 2400 - Introduction to Information Management (3CR)
MKT 1010 - Sales and Customer Relationship Management (3CR)
PEL 0000 - Program Electives (3CR)
All 12 program electives (PEL) should be selected from the concentration of the student choice below.

Content Creation Concentration

COMM 1000 - Intro to Mass Media (SSC) (3CR)
COMM 2100 - Media Writing (3CR)
COMM 2200 - Survey of Media Production (3CR)
COMM 2320 - Intro to Social Media (3CR)
COMM 2390 - Independent Publications (1CR)(Max. 3CR)
COMM 2400 - Intro to Photography (3CR)

Entrepreneurship Concentration

ACCT 1005 - Practical Accounting (4CR)
BADM 2010 - Legal Environment of Business (3CR)
BADM 2030 - Business Ethics (3CR)
BADM 2195 - Entrepreneurship (3CR)
ECON 1020 - Microeconomics (SSC) (3CR)
MGT 2100 - Principles of Management (3CR)
MGT 2200 - Strategic Human Resource Management (3CR)

Graphic Design Concentration

Web Design Concentration

IMGT 2410 - Data Analytics (1CR)
IMGT 2420 - Advanced Data Analytics (1CR)
INET 1580 - Web Page Authoring (3CR)
INET 1595 - Word Press (2CR)
INET 1610 - Dynamic Web Graphics (3CR)
INET 1650 - Web Programming I (3CR)
INET 2000 - Web Programming II (3CR)

Total Program Credits (62)

Graduation Requirements:

A minimum of 60 approved semester credits are required for graduation. For specific graduation requirements see “Academic Information ” and “Degree Requirements .”

Only courses numbered 1000 or above can be used toward the Associate of Arts, Associate of Science, Associate of Business, Associate of Fine Arts, Associate of Applied Science and Associate Degree in Nursing.

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