Dec 10, 2024  
2016-2017 Catalog 
    
2016-2017 Catalog [ARCHIVED CATALOG]

Add to Portfolio (opens a new window)

MKT 2100 - Principles of Marketing


(3L)(3CR) [E] Management’s approach to analyzing and solving problems in product planning, pricing, promotion, and distribution of goods and services. Consumer orientation and marketing’s key role in profitable business operations are emphasized.



Add to Portfolio (opens a new window)